Aplicación del análisis envolvente de datos para la eficiencia ecommerce en Colombia

Portilla Montealegre, Juan David

dc.contributor.advisor	Arias Reinoso, Omar Fernando
dc.contributor.author	Portilla Montealegre, Juan David
dc.date.accessioned	2021-08-19T20:59:42Z
dc.date.available	2021-08-19T20:59:42Z
dc.date.issued	2021-05-24
dc.identifier.uri	http://hdl.handle.net/10818/48198
dc.description	33 páginas	es_CO
dc.description.abstract	El objetivo de esta investigación es evaluar la eficiencia técnica de las empresas que trabajanconeCommerceen Colombia, usando la metodología no paramétrica de DEA. Durante los últimos años, los canales de venta se han adaptado a las tecnologías actuales, y evaluar eficiencia de cómo las empresas evolucionan sus modelos de negocio para ganar ventaja competitiva es importante para hallar estrategias que mejoren las ventas e ingresos y enfrentar de una mejor manera los retos empresariales post Covid-19.	es_CO
dc.format	application/pdf	es_CO
dc.language.iso	spa	es_CO
dc.publisher	Universidad de La Sabana	es_CO
dc.rights	Attribution-NonCommercial-NoDerivatives 4.0 Internacional	*
dc.rights.uri	http://creativecommons.org/licenses/by-nc-nd/4.0/	*
dc.title	Aplicación del análisis envolvente de datos para la eficiencia ecommerce en Colombia	es_CO
dc.type	bachelorThesis	es_CO
dc.identifier.local	282272
dc.identifier.local	TE11323
dc.type.hasVersion	publishedVersion	es_CO
dc.rights.accessRights	openAccess	es_CO
dc.subject.armarc	Comercio electrónico	es_CO
dc.subject.armarc	Empresas	es_CO
dc.subject.armarc	Administración de ventas	es_CO
dc.subject.armarc	Comercio electrónico	es_CO
dc.subject.armarc	Competencia económica	es_CO
dc.subject.armarc	Ingresos	es_CO
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thesis.degree.discipline	Escuela Internacional de Ciencias Económicas y Administrativas	es_CO
thesis.degree.level	Economía y Finanzas Internacionales	es_CO
thesis.degree.name	Economista con énfasis en Finanzas Internacionales	es_CO