Mostrar el registro sencillo del ítem

Marco propositivo de relaciones entre innovación colaborativa abierta y comunicación estratégica: aplicación a un grupo de empresas de origen antioqueño

dc.contributor.authorPreciado Hoyos, Ángela Sofía
dc.date.accessioned2020-04-30T13:07:11Z
dc.date.available2020-04-30T13:07:11Z
dc.date.issued2020-03-13
dc.identifier.citationPreciado-Hoyos, A. (2020). Marco propositivo de relaciones entre innovación colaborativa abierta y comunicación estratégica: aplicación a un grupo de empresas de origen antioqueño. Palabra Clave, 23(2), e2326. https://doi.org/10.5294/pacla.2020.23.2.6es_CO
dc.identifier.issn0122-8285
dc.identifier.otherhttps://palabraclave.unisabana.edu.co/index.php/palabraclave/article/view/10349
dc.identifier.otherhttps://palabraclave.unisabana.edu.co/index.php/palabraclave/article/view/10349/pdf
dc.identifier.urihttp://hdl.handle.net/10818/40878
dc.description53 páginases_CO
dc.description.abstractEn este artículo se presenta un marco propositivo sobre los elementos que entran en relación en un proceso de innovación colaborativa abierta con grupos de interés, visto desde una perspectiva estratégica de la comunicación. La verificación del marco propuesto se hizo en un grupo de ocho empresas que tienen su sede principal en la región de Antioquia, cotizan en la Bolsa de Valores de Colombia y operan en diferentes países de América Latina. La metodología consistió en entrevistas en profundidad, basadas en preguntas semiestructuradas. Los resultados muestran una presencia significativa de los elementos identificados en el marco propuesto, en las actividades de innovación de las organizaciones de la muestra y en las áreas que se ocupan del proceso y el acompañamiento que hacen los encargados de la comunicación en la construcción de una cultura de la innovación. Se concluye que deberá incrementarse la participación de los profesionales de la comunicación en los procesos de innovación.es_CO
dc.formatapplication/pdfes_CO
dc.language.isospaes_CO
dc.publisherUniversidad de La Sabanaes_CO
dc.relation.ispartofseriesPalabra Clave, 23(2), e2326
dc.rightsAttribution-NonCommercial-NoDerivatives 4.0 International*
dc.rights.urihttp://creativecommons.org/licenses/by-nc-nd/4.0/*
dc.sourceUniversidad de La Sabanaes_CO
dc.sourceIntellectum Repositorio Universidad de La Sabanaes_CO
dc.subjectInnovación colaborativa abiertaes_CO
dc.subjectGrupos de interéses_CO
dc.subjectComunicación estratégicaes_CO
dc.subjectInnovaciónes_CO
dc.subjectEmpresases_CO
dc.subjectColombiaes_CO
dc.titleMarco propositivo de relaciones entre innovación colaborativa abierta y comunicación estratégica: aplicación a un grupo de empresas de origen antioqueñoes_CO
dc.title.alternativePurposive Framework of Relations between Open Collaborative Innovation and Strategic Communication: Application to a Group of Businesses from Antioquiaes_CO
dc.title.alternativeEnquadramento propositivo de relações entre inovação colaborativa aberta e comunicação estratégica: aplicação a um grupo de empresas de Antioquia, Colômbiaes_CO
dc.typearticlees_CO
dc.publisher.departmentDirección de Publicaciones
dc.type.hasVersionpublishedVersiones_CO
dc.rights.accessRightsopenAccesses_CO
dc.identifier.doi10.5294/pacla.2020.23.2.6
dcterms.referencesAwazu, Y., Baloh, P., Desouza, K. C., Wecht, C. H., Kim, J. & Jha, S. (2009). Information: Communication technologies open up innovation. Research-Technology Management, 52(1), 51-58. https://doi.org/ 10.1080/08956308.2009.11657548eng
dcterms.referencesBaldwin, C. & Von Hippel, E. (2011). Modeling a paradigm shift: From producer innovation to user and open collaborative innovation. Organization Science, 22(6), 1399-1417. https://doi.org/10.1287/ orsc.1100.0618eng
dcterms.referencesBashir, N., Papamichail, K. N. & Malik, K. (2017). Use of social media applications for supporting new product development processes in multinational corporations. Technological Forecasting and Social Change, 120, 176-183. https://doi.org/10.1016/j.techfore.2017.02.028eng
dcterms.referencesBowen, S. A. (2008). A state of neglect: Public relations as ‘corporate conscience’or ethics counsel. Journal of Public Relations Research, 20(3), 271-296. https://doi.org/10.1080/10627260801962749eng
dcterms.referencesBvc.com. (s. f.). Listado de emisores. https://www.bvc.com.co/pps/tibco/portalbvc/Home/Empresas/Listado+de+Emisores?action=dummyspa
dcterms.referencesCámara de Comercio de Medellín. (2017). Desempeño económico de Antioquia y perspectivas 2018. https://www.camaramedellin.com.co/ Portals/0/conozca_la_camara/informes-SIC/Informe-Economico-SIC2019.pdfspa
dcterms.referencesCamargo, M. del P. (2013). Medellín, la ciudad más innovadora del mundo. Semana. https://www.semana.com/nacion/articulo/medellin-ciudad-mas-innovadora-del-mundo/334982-3spa
dcterms.referencesCarillo, K., Huff, S. & Chawner, B. (2017). What makes a good contributor? Understanding contributor behavior within large Free/Open Source Software projects: A socialization perspective. The Journal of Strategic Information Systems, 26(4), 322-359. https://doi. org/10.1016/j.jsis.2017.03.001eng
dcterms.referencesConrado, D. J., Karlsson, M. O., Romero, K., Sarr, C. & Wilkins, J. J. (2017). Open innovation: Towards sharing of data, models and workflows. European Journal of Pharmaceutical Sciences, 109, S65-S71. https:// doi.org/10.1016/j.ejps.2017.06.035eng
dcterms.referencesConsejo Privado de Competitividad. (2018). El CPC. https://compite. com.co/el-cpc/spa
dcterms.referencesConsejo Privado de Competitividad. (2019). El CPC. https://compite. com.co/el-cpc/spa
dcterms.referencesChesbrough, H. (2004). Managing open innovation. Research-Technology Management, 47(1), 23-26. https://doi.org/10.1080/08956308. 2004.11671604eng
dcterms.referencesChesbrough, H. (2007). Why companies should have open business models. MIT Sloan Management Review, 48(2), 22-28. http://secure. com.sg/courses/ICI/Grab/Reading_Articles/L08_A02_Chesbrough.pdfeng
dcterms.referencesChesbrough, H. & Crowther, A. K. (2006). Beyond high tech: Early adopters of open innovation in other industries. R&d Management, 36(3), 229-236. https://doi.org/10.1111/j.1467-9310.2006.00428.xeng
dcterms.referencesDahlander, L. & Gann, D. M. (2010). How open is innovation? Research Policy, 39(6), 699-709. https://doi.org/10.1016/j.respol.2010.01.013eng
dcterms.referencesDalmarco, G., Zawislak, P. A., Hulsink, W. & Brambilla, F. (2015). How knowledge flows in university-industry relations: An overview from two economic sectors in Brazil. European Business Review, 27(2), 148-160. https://doi.org/10.1108/EBR-04-2013-0068eng
dcterms.referencesDawson, B. K., Young, L., Tu, C. & Chongyi, F. (2014). Co-innovation in networks of resources: A case study in the Chinese exhibition industry. Industrial Marketing Management, 43(3), 496-503. https:// doi.org/10.1016/j.indmarman.2013.12.017eng
dcterms.referencesDepartamento Administrativo Nacional de Estadística. (2017, junio 29). Producto interno bruto departamental. Cuentas departamentales 2017: preliminar base 2015. https://www.dane.gov.co/ files/investigaciones/pib/departamentales/B_2015/pres_ dptal_2017preliminar.pdfspa
dcterms.referencesDinero. (2018). Ranking de las empresas más innovadoras de Colombia en 2018. https://www.dinero.com/edicion-impresa/caratula/articulo/ranking-de-empresas-mas-innovadoras-de-colombiaen-2018/261002spa
dcterms.referencesDinero. (2019). Medellín, pionera de la cuarta revolución industrial en la región. https://www.dinero.com/pais/articulo/centro-para-la-cuarta-revolucion-industrial-en-medellin/266221spa
dcterms.referencesDittrich, K. & Duysters, G. (2007). Networking as a means to strategy change: The case of open innovation in mobile telephony. Journal of Product Innovation Management, 24(6), 510-521. https://doi. org/10.1111/j.1540-5885.2007.00268.xeng
dcterms.referencesDutta, S., Lanvin, B. & Wunsch-Vincent, S. (Eds.). (2018). Global innovation index 2018: energizing the world with innovation. https://www. globalinnovationindex.org/gii-2018-reporteng
dcterms.referencesEl Colombiano. (2019, enero 23). Cuarta revolución industrial “made in” Medellín. http://www.elcolombiano.com/antioquia/medellin-centro-de-la-cuarta-revolucion-industrial-del-foro-economicomundial-HG10079970spa
dcterms.referencesEttlinger, N. (2017). Open innovation and its discontents. Geoforum, 80, 61-71. https://doi.org/10.1016/j.geoforum.2017.01.011eng
dcterms.referencesFalkheimer, J., Heide, M., Nothhaft, H., von Platen, S., Simonsson, C., & Andersson, R. (2017). Is Strategic Communication too important to be left to Communication Professionals? Managers’ and coworkers’ attitudes towards strategic communication and communication professionals. Public Relations Review, 43(1), 91-101. https://doi.org/10.1016/j.pubrev.2016.10.011eng
dcterms.referencesFerdinand, J. P. & Meyer, U. (2017). The social dynamics of heterogeneous innovation ecosystems: Effects of openess on community-firmas relations. Engineering Business Management, 9, 1-16. https://doi. org/10.1177/1847979017721617eng
dcterms.referencesFernandes, S., Cesário, M. & Barata, J. M. (2017). Ways to open innovation: Main agents and sources in the Portuguese case. Technology in Society, 51, 153-162. https://doi.org/10.1016/j.techsoc.2017.09.002eng
dcterms.referencesFombrun, Ch. (1996). Reputation: Realizing value from the corporate image. Boston, EE. UU.: Harvard Business School Press.eng
dcterms.referencesFuentes Navarro, R. (2005). Everett M. Rogers (1931-2004) y la investigación latinoamericana de la comunicación. Comunicación y Sociedad, 4, 93-125. http://www.scielo.org.mx/pdf/comso/n4/0188-252Xcomso-04-93.pdfspa
dcterms.referencesFüller, J., Matzler, K., Hutter, K. & Hautz, J. (2012). Consumers’ creative talent: Which characteristics qualify consumers for open innovation projetcs? An exploration of asymetrical effects. Creativity and Innovation Management, 21(3), 247-262. https://doi.org/10.1111/ j.1467-8691.2012.00650.xeng
dcterms.referencesGassmann, O. & Enkel, E. (2004). Towards a theory of open innovation: Three core process archetypes. Trabajo presentado en R&D Management Conference (RADMA), Lisboa, Portugal.eng
dcterms.referencesHartley, J., Sørensen, E. & Torfing, J. (2013). Collaborative innovation: A viable alternative to market competition and organizational entrepreneurship. Public Administration Review, 73(6), 821-830. https://doi.org/10.1111/puar.12136eng
dcterms.referencesHoes, A. C., Beers, P. J. & Van Mierlo, B. (2016). Communicating tensions among incumbents about system innovation in the Dutch dairy sector. Environmental Innovation and Societal Transitions, 21, 113- 122. https://doi.org/10.1016/j.eist.2016.04.005eng
dcterms.referencesHoltzhausen, D. & Zerfass, A. (2015). Strategic communication: opportunities and challenges of the research area. En D. Holtzhausen y A. Zerfass (Eds.), The Routledge handbook of strategic communication. (pp. 27-41). Nueva York, EE. UU.: Routledge.eng
dcterms.referencesIngenbleek, P. & Dentoni, D. (2016). Learning from stakeholder pressure and embeddedness: The roles of absorptive capacity in the corporate social responsibility of Dutch Agribusinesses. Sustainability, 8(10). https://doi.org/10.3390/su8101026eng
dcterms.referencesInteracpedia. (2019). Empresas. https://www.interacpedia.com/spa
dcterms.referencesIslam, M., Miller, J. & Park, H. D. (2017). But what will it cost me? How do private costs of participation affect open source software projects? Research Policy, 46(6), 1062-1070. https://doi.org/10.1016/j.respol.2017.05.005eng
dcterms.referencesKratzer, J., Meissner, D. & Roud, V. (2017). Open innovation and company culture: Internal openness makes the difference. Technological Forecasting and Social Change, 119, 128-138. https://doi. org/10.1016/j.techfore.2017.03.022eng
dcterms.referencesLee, S. M., Olson, D. L. & Trimi, S. (2012). Co-innovation: Convergenomics, collaboration, and cocreation for organizational values. Management Decision, 50(5), 817-831. https://doi.org/10.1108/00251741211227528eng
dcterms.referencesLey 1834/2017, de 23 de mayo, por medio de la cual se fomenta la economía creativa Ley Naranja El Congreso de Colombia. Diario Oficial, núm. 50.242 (2017). http://www.suin-juriscol.gov.co/viewDocument.asp?ruta=Leyes/30030647spa
dcterms.referencesLin, J. Y. (2017). Balancing industry collaboration and academic innovation: The contingent role of collaboration-specific attributes. Technological Forecasting and Social Change, 123, 216-228. https:// doi.org/10.1016/j.techfore.2016.03.016eng
dcterms.referencesMacnamara, J. (2015). Creating an “architecture of listening” in organizations: The basis of engagement, trust, healthy democracy, social equity, and business sustainability. Sídney, Australia: University of Technology Sydneyeng
dcterms.referencesMahr, D. & Lievens, A. (2012). Virtual lead user communities: Drivers of knowledge creation for innovation. Research Policy, 41(1), 167- 177. https://doi.org/10.1016/j.respol.2011.08.006eng
dcterms.referencesMarchi, G., Giachetti, C. & De Gennaro, P. (2011). Extending lead-user theory to online brand communities: The case of the community Ducati. Technovation, 31(8), 350-361. https://doi.org/10.1016/j. technovation.2011.04.005eng
dcterms.referencesPrahalad, C. K. & Ramaswamy, V. (2000). Co-opting customer competence. Harvard Business Review, 78(1), 79-90. https://pdfs.semanticscholar.org/b2a0/afdb89ef5cb64ad09cfa13d24851b3c9cf0a.pdfeng
dcterms.referencesPatsch, S. & Zerfass, A. (2013). Co-innovation and communication: the case of SAP’s global coinnovation lab network. En N. Pfeffermann, T. Minshall & L. Mortara (Eds.), Strategy and communication for innovation. (pp. 397-414). Berlín, Alemania: Springer. https://doi. org/10.1007/978-3-642-41479-4_23eng
dcterms.referencesPatzer, M., Voegtlin, C. & Scherer, A. G. (2018). The normative justification of integrative stakeholder engagement: A Habermasian view on responsible leadership. Business Ethics Quarterly, 28(3), 325- 354. https://doi.org/10.1017/beq.2017.33eng
dcterms.referencesPiller, F. & West, J. (2013). Firms, users, and innovation: An interactive model of coupled open innovation. En H. Chesbrough, W. Vanhaverbeke & J. West (Eds.), New frontiers in open innovation. (pp. 29-49). Oxford, RU: Oxford University Press, 2014eng
dcterms.referencesPowell, W. W. (1990). Neither market nor hierarchy: Network forms of organization. En B. L. Staw & L. Cummings (Eds.), Research in organizational behavior. (pp. 265-276). Greenwich, Londres: JAI Presseng
dcterms.referencesPreciado-Hoyos, Á., Nivia-Flórez, A. M. & Correales-Rivas, J. P. (2017). The strategic orientation of communications consulting firms in Colombia. Public Relations Review, 43(2), 406-416. https://doi. org/10.1016/j.pubrev.2017.02.003eng
dcterms.referencesRankia. (2019, diciembre 12). ¿Qué es el Colcap? https://www.rankia.co/ blog/analisis-colcap/1578756-que-colcapspa
dcterms.referencesRestrepo Santamaría, N. (2011). Empresariado antioqueño y sociedad: influencia de las élites patronales de Antioquia en las políticas socioeconómicas colombianas. Medellín, Colombia: Universidad de Antioquiaspa
dcterms.referencesSafón, V. (2009). The moderating effect of the technological level of industry on the relationship between innovation and corporate reputation. International Entrepreneurship and Management Journal, 5(4), 515-526. https://doi.org/10.1007/s11365-009-0127-2eng
dcterms.referencesSagaris, L. (2014). Citizen participation for sustainable transport: The case of “Living City” in Santiago, Chile (1997-2012). Journal of Transport Geopraphy, 41, 74-83. https://doi.org/10.1016/j.jtrangeo.2014.08.011eng
dcterms.referencesSavič, I. (2016). Mediatization of companies as a factor of their communication power and the new role of public relations. Public Relations Review, 42(4), 607-615. https://doi.org/10.1016/j.pubrev.2016.03.017eng
dcterms.referencesScandura, A. (2016). University–industry collaboration and firms’ R&D effort. Research Policy, 45(9), 1907-1922. https://doi. org/10.1016/j.respol.2016.06.009eng
dcterms.referencesSchröder, A. & Hölzle, K. (2010). Virtual communities for innovation: Influence factors and impact on company innovation. Creativity and Innovation Management, 19(3), 257-268. https://doi. org/10.1111/j.1467-8691.2010.00567.xeng
dcterms.referencesSchumpeter, J. A. (1934). The theory of economic development. Cambridge, EE. UU.: Harvard University Press.eng
dcterms.referencesScuotto, V., Del Giudice, M., Della Peruta, M. R. & Tarba, S. (2017). The performance implications of leveraging internal innovation through social media networks: An empirical verification of the smart fashion industry. Technological Forecasting and Social Change, 120, 184- 194. https://doi.org/10.1016/j.techfore.2017.03.021eng
dcterms.referencesShinkevich, A. I., Galimulina, F. F., Moiseyev, V. O., Avilova, V. V., Kuramshina, K. S., Ishmuradova, I. I. … Grankina, V. L. (2016). Features of integrative relations between science, state and industry in Russia and abroad. International Review of Management and Marketing, 6(2S), 142-148. https://dspace.kpfu.ru/xmlui/handle/ net/145174eng
dcterms.referencesTecnova. (2019). Conócenos. http://www.tecnnova.org/tecnnova/spa
dcterms.referencesTossavainen, T., Shiramatsu, S., Ozono, T. & Shintani, T. (2016). A linked open data based system utilizing structured open innovation process for addressing collaboratively public concerns in regional societies. Applied Intelligence, 44(1), 196-207. https://doi. org/10.1007/s10489-015-0704-8eng
dcterms.referencesUrgal, B., Quintás, M. Á. y Arévalo Tomé, R. (2011). Conocimiento tecnológico, capacidad de innovación y desempeño innovador: el rol moderador del ambiente interno de la empresa. Cuadernos de Economía y Dirección de la Empresa, 14(1), 53-66. https://doi. org/10.1016/j.cede.2011.01.004spa
dcterms.referencesVerhoeven, P., Zerfass, A. & Tench, R. (2011). Strategic orientation of communication professionals in Europe. International Journal of Strategic Communication, 5(2), 95-117. https://doi.org/10.1080/15 53118X.2011.561080eng
dcterms.referencesVon Hippel, X. (1988). The sources of innovation. Nueva York, EE. UU.: Oxford University Presseng
dcterms.referencesVon Platen, S. (2015). The communication consultant: An important translator for communication management. Journal of Communication Management, 19(2), 150-166, https://doi.org/10.1108/JCOM06-2013-0049eng
dcterms.referencesVon Platen, S. (2016). Struggling with new media and old expertise: Reconstructing the professional role of communication consultancy. International Journal of Strategic Communication, 10(5), 353-367. https://doi.org/10.1080/1553118X.2016.1204612eng
dcterms.referencesWakefield, R. & Wakefield, K. (2016). Social media network behavior: A study of user passion and affect. The Journal of Strategic Information Systems, 25(2), 140-156. https://doi.org/10.1016/j.jsis.2016.04.001eng
dcterms.referencesWest, J. & Bogers, M. (2017). Open innovation: Current status and research opportunities. Innovation, 19(1), 43-50. https://ssrn.com/ abstract=2864393eng
dcterms.referencesWest, J. & Gallager, S. (2006). Patterns of open innovation in open source software. En H. Chesbrough, W. Vanhaverbeke y J. West (Eds.), Open innovation: Researching a new paradigm. (pp. 1-46). Boston, EE. UU.: Oxford University Press.eng
dcterms.referencesYun, J. J., Jeong, E. & Park, J. (2016). Network analysis of open innovation. Sustainability, 8(8), 729. https://doi.org/10.3390/su8080729eng
dcterms.referencesZaggl, M. A. (2017). Manipulation of explicit reputation in innovation and knowledge exchange communities: The example of referencing in science. Research Policy, 46(5), 970-983. https://doi. org/10.1016/j.respol.2017.02.009eng


Ficheros en el ítem

FicherosTamañoFormatoVer

No hay ficheros asociados a este ítem.

Este ítem aparece en la(s) siguiente(s) colección(ones)

Mostrar el registro sencillo del ítem

Attribution-NonCommercial-NoDerivatives 4.0 InternationalExcepto si se señala otra cosa, la licencia del ítem se describe como Attribution-NonCommercial-NoDerivatives 4.0 International