dc.contributor.advisor | Peña Martínez, Gabriel Rodrigo | |
dc.contributor.author | Cuta Sona, Angela Patricia | |
dc.contributor.author | Escobar Gómez, Fernando | |
dc.contributor.author | Tuiran Sáenz, Richard | |
dc.date.accessioned | 2023-10-04T13:30:21Z | |
dc.date.available | 2023-10-04T13:30:21Z | |
dc.date.issued | 2023-08-01 | |
dc.identifier.uri | http://hdl.handle.net/10818/57578 | |
dc.description | 107 páginas | es_CO |
dc.description.abstract | Como parte del desarrollo del trabajo de grado de la Maestría en Gerencia de la Innovación
de la Universidad de la Sabana, los estudiantes Ángela Cuta, Richard Tuiran y Fernando Escobar,
bajo la dirección del Dr. Gabriel Rodrigo Peña, hemos llevado a cabo este trabajo de grado
aplicando la Meta-metodología Action Research. Para la fase de Liderazgo Creativo utilizamos la
metodología de Creative Problem Solving y para la fase de Gerencia de la Innovación empleamos
el enfoque de Design Thinking.
En la actualidad, los entornos empresariales enfrentan cambios cada vez más acelerados y
una competencia intensa por alcanzar avances tecnológicos en un ambiente altamente competitivo.
Para mantenerse vigentes, las empresas deben adaptarse rápidamente a estos cambios, ya que de
lo contrario podrían quedarse rezagadas y enfrentar la posibilidad de desaparecer. Uno de los
sectores más afectados por esta dinámica es el relacionado con el desarrollo de Software y
tecnología digital, al cual pertenece la compañía Asesoftware. Esta organización multinacional de
origen colombiano fue fundada en 1992 y cuenta con presencia en Colombia, Chile, Costa Rica,
Estados Unidos y Reino Unido, empleando a más de 600 colaboradores. La estudiante Ángela
Cuta hace parte de esta compañía y lidera el área de Innovación. | es_CO |
dc.format | application/pdf | es_CO |
dc.language.iso | spa | es_CO |
dc.publisher | Universidad de La Sabana | es_CO |
dc.rights | Attribution-NonCommercial-NoDerivatives 4.0 Internacional | * |
dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/4.0/ | * |
dc.source | Universidad de La Sabana | es_CO |
dc.source | Intellectum Repositorio Universidad de La Sabana | es_CO |
dc.subject.other | Gerencia de la innovación | |
dc.title | Un action research project de gerencia de la innovación en asesoftware | es_CO |
dc.type | master thesis | es_CO |
dc.type.hasVersion | publishedVersion | es_CO |
dc.rights.accessRights | openAccess | es_CO |
dc.subject.armarc | Liderazgo | |
dc.subject.armarc | Comunicación organizacional | |
dc.subject.armarc | Empleados -- Efectos de las innovaciones tecnológicas | |
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thesis.degree.discipline | Escuela Internacional de Ciencias Económicas y Administrativas | es_CO |
thesis.degree.level | Maestría en Gerencia de la Innovación | es_CO |
thesis.degree.name | Magíster en Gerencia de la Innovación | es_CO |