| dc.contributor.author | Preciado Hoyos, Ángela Sofía | |
| dc.coverage.spatial | | es_CO |
| dc.date.accessioned | 07/24/2018 12:17 | |
| dc.date.available | 07/24/2018 12:17 | |
| dc.date.issued | 2013 | |
| dc.identifier.other | https://www.sciencedirect.com/science/article/pii/S0363811113000933?via%3Dihub#! | |
| dc.identifier.uri | http://hdl.handle.net/10818/33424 | |
| dc.description | 5 páginas | es_CO |
| dc.description.abstract | This study investigates the role of public relations in managing social responsibility in a group of Colombian electricity sector companies. According to the results, communication professionals who support social responsibility programs do not hold a unified concept of public relations. Furthermore, not all of them acknowledge the currently prevailing model, which regards the practice of public relations as seeking both harmony with its environment and mutual benefit with the public interest. | en |
| dc.format | application/pdf | es_CO |
| dc.language.iso | eng | es_CO |
| dc.publisher | Public Relations Review | es_CO |
| dc.relation.ispartofseries | Public Relations Review 39 (2013) 591–593 | |
| dc.rights | Attribution-NonCommercial-NoDerivatives 4.0 International | * |
| dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/4.0/ | * |
| dc.source | Universidad de La Sabana | es_CO |
| dc.source | Intellectum Repositorio Universidad de La Sabana | es_CO |
| dc.subject.other | Public relations | en |
| dc.subject.other | Social responsibility | en |
| dc.subject.other | Corporate responsibility | en |
| dc.subject.other | Colombian electricity sector | en |
| dc.title | The role of public relations in corporate social responsibility programs in the Colombian electricity sector | en |
| dc.type | journal article | es_CO |
| dc.type.hasVersion | publishedVersion | es_CO |
| dc.rights.accessRights | openAccess | es_CO |
Except where otherwise noted, this item's license is described as Attribution-NonCommercial-NoDerivatives 4.0 International