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Emociones en las Finanzas: Evaluando como la angularidad y la redondez de gráficas fianancieras afecta los juicios de los estudiantes de la Universidad de La Sabana

dc.contributorSalgado Montejo, Alejandro
dc.contributor.authorLozano Estupinan, Juanita Alejandra
dc.date.accessioned2015-02-06T22:38:36Z
dc.date.available2015-02-06T22:38:36Z
dc.date.created2014
dc.date.issued2015-02-06
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dc.identifier.urihttp://hdl.handle.net/10818/15131
dc.description21 páginas incluye ilustraciones y diagramas
dc.description.abstractInvestigaciones recientes en campos como la economía, la psicología experimental y la neurociencia han demostrado la importancia de estudiar los procesos cognoscitivos para entender cómo tomamos decisiones (Soloway & Botvinick, 2012; Yoon, y otros, 2012; Zak, 2004; Kahneman & Tversky, 1979). Estos hallazgos resaltan la importancia de tener en cuenta el cerebro al estudiar los mecanismos y distintos niveles de información involucrados en la toma de decisiones. De acuerdo a Stanton, Day y Welpe (2010), las áreas no conscientes pueden procesar 200,000 veces más información que las áreas conscientes del cerebro. Por esta razón, uno de los temas que ha despertado mayor interés es el procesamiento automático (no consciente) de información. Nota: Para consultar la carta de autorización de publicación de este documento por favor copie y pegue el siguiente enlace en su navegador de internet: http://intellectum.unisabana.edu.co/handle/10818/15132es_CO
dc.language.isoeses_CO
dc.publisherUniversidad de la Sabana
dc.rightsAttribution-NonCommercial-NoDerivatives 4.0 International*
dc.rightsinfo:eu-repo/semantics/openAccess
dc.rights.urihttp://creativecommons.org/licenses/by-nc-nd/4.0/*
dc.sourceIntellectum Repositorio Universidad de la Sabana
dc.sourceUniversidad de la Sabana
dc.subjectFinanzas -- Aspectos psicológicos -- Colombia
dc.subjectEmociones -- Finanzas
dc.subjectGráficos, diagramas, etc. -- Finanzas
dc.titleEmociones en las Finanzas: Evaluando como la angularidad y la redondez de gráficas fianancieras afecta los juicios de los estudiantes de la Universidad de La Sabanaes_CO
dc.typeThesises_CO
dc.typeinfo:eu-repo/semantics/bachelorThesis
dc.publisher.programEconomía y Finanzas Internacionales
dc.publisher.departmentEscuela Internacional de Ciencias Económicas y Administrativas
dc.creator.degreeEconomista con énfasis en Finanzas Internacionales.


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