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iMBA academic track
dc.contributor.author | Silva Cadena, Kathia Fernanda | |
dc.date.accessioned | 2024-03-11T16:06:55Z | |
dc.date.available | 2024-03-11T16:06:55Z | |
dc.date.issued | 2023-10-26 | |
dc.identifier.uri | http://hdl.handle.net/10818/59459 | |
dc.description | 49 páginas | es_CO |
dc.description.abstract | When trying to analyze a company, it is important to visualize it within its relationship with all the macroeconomic factors, relationships with stakeholders, and internal processes. The main purpose of this paper is to point out the relevance of the coordination of knowledge management, innovation, and technology in the insurance industry for Marsh&McLennan Company in Colombia. The impact of these three traits (knowledge management, innovation, and technology) on the effectiveness and competitiveness of the company, and the suggestion of methods and tools to improve its performance. | es_CO |
dc.format | application/pdf | es_CO |
dc.language.iso | eng | es_CO |
dc.publisher | Universidad de La Sabana | es_CO |
dc.rights | Attribution-NonCommercial-NoDerivatives 4.0 Internacional | * |
dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/4.0/ | * |
dc.title | iMBA academic track | es_CO |
dc.type | master thesis | es_CO |
dc.type.hasVersion | publishedVersion | es_CO |
dc.rights.accessRights | restrictedAccess | es_CO |
dc.subject.armarc | Empresas | |
dc.subject.armarc | Gerencia de la Innovación | |
dc.subject.armarc | Innovaciones tecnológicas | |
dc.subject.armarc | Competencia económica | |
thesis.degree.discipline | Escuela Internacional de Ciencias Económicas y Administrativas | es_CO |
thesis.degree.level | Maestría en Gerencia Estratégica | es_CO |
thesis.degree.name | Magíster en Gerencia Estratégica | es_CO |