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dc.contributor.advisorPeña Martínez, Gabriel Rodrigo
dc.contributor.authorCuta Sona, Angela Patricia
dc.contributor.authorEscobar Gómez, Fernando
dc.contributor.authorTuiran Sáenz, Richard
dc.date.accessioned2023-10-04T13:30:21Z
dc.date.available2023-10-04T13:30:21Z
dc.date.issued2023-08-01
dc.identifier.urihttp://hdl.handle.net/10818/57578
dc.description107 páginases_CO
dc.description.abstractComo parte del desarrollo del trabajo de grado de la Maestría en Gerencia de la Innovación de la Universidad de la Sabana, los estudiantes Ángela Cuta, Richard Tuiran y Fernando Escobar, bajo la dirección del Dr. Gabriel Rodrigo Peña, hemos llevado a cabo este trabajo de grado aplicando la Meta-metodología Action Research. Para la fase de Liderazgo Creativo utilizamos la metodología de Creative Problem Solving y para la fase de Gerencia de la Innovación empleamos el enfoque de Design Thinking. En la actualidad, los entornos empresariales enfrentan cambios cada vez más acelerados y una competencia intensa por alcanzar avances tecnológicos en un ambiente altamente competitivo. Para mantenerse vigentes, las empresas deben adaptarse rápidamente a estos cambios, ya que de lo contrario podrían quedarse rezagadas y enfrentar la posibilidad de desaparecer. Uno de los sectores más afectados por esta dinámica es el relacionado con el desarrollo de Software y tecnología digital, al cual pertenece la compañía Asesoftware. Esta organización multinacional de origen colombiano fue fundada en 1992 y cuenta con presencia en Colombia, Chile, Costa Rica, Estados Unidos y Reino Unido, empleando a más de 600 colaboradores. La estudiante Ángela Cuta hace parte de esta compañía y lidera el área de Innovación.es_CO
dc.formatapplication/pdfes_CO
dc.language.isospaes_CO
dc.publisherUniversidad de La Sabanaes_CO
dc.rightsAttribution-NonCommercial-NoDerivatives 4.0 Internacional*
dc.rights.urihttp://creativecommons.org/licenses/by-nc-nd/4.0/*
dc.sourceUniversidad de La Sabanaes_CO
dc.sourceIntellectum Repositorio Universidad de La Sabanaes_CO
dc.subject.otherGerencia de la innovación
dc.titleUn action research project de gerencia de la innovación en asesoftwarees_CO
dc.typemaster thesises_CO
dc.type.hasVersionpublishedVersiones_CO
dc.rights.accessRightsopenAccesses_CO
dc.subject.armarcLiderazgo
dc.subject.armarcComunicación organizacional
dc.subject.armarcEmpleados -- Efectos de las innovaciones tecnológicas
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thesis.degree.disciplineEscuela Internacional de Ciencias Económicas y Administrativases_CO
thesis.degree.levelMaestría en Gerencia de la Innovaciónes_CO
thesis.degree.nameMagíster en Gerencia de la Innovaciónes_CO


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