TY - THES AU - Duque GutiƩrrez, Gustavo Enrique PY - 2022 UR - http://hdl.handle.net/10818/51365 AB - Today, negotiation between different countries is crucial for the growth of the international market share of a company. However, many entrepreneurs face challenges that go beyond whether finance or legal business matters, and actually these are... LA - eng PB - Universidad de La Sabana TI - Uniqlo : Academic grounded report for a new market strategy ER -