TY - GEN AU - Ramos-Pérez, Amalia AU - Rodríguez Bazán, Grettel AU - Galañena León, Yadán Crecencio PY - 7 UR - http://hdl.handle.net/10818/52071 AB - Inequalities ideologically based on the biological concept of gender, de-termined by socio-patriarchal heritage, have historically governed human thought. Cuba does not escape this reality and continues to reproduce sex-ist stereotypes in the... AB - Las desigualdades ideologicamente fundadas sobre el concepto biologico de genero, determinadas por la herencia sociopatriarcal, han regido historicamente el pensamiento humano. Cuba no escapa de esta realidad y continua reproduciendo estereotipos... LA - spa PB - Direccion de Publicaciones KW - Asignaciones de genero KW - Construccion de genero KW - Discurso publicitario comercial KW - Anuncio publicitario KW - Television TI - Masculinity(ies) and Femininity(ies) for Foreign Public: Gender Assignments in the Commercial Advertising Discourse of Cubavision Internacional DO - 10.5294/pacla.2022.25.3.6 ER -